Brand Corporate Identity - Task 2


NAME:
SARAH CHEONG YINSHI
I.D: 0354962

COURSE: BDCM

WEEK 1 - WEEK 7

05/04/2023 - 15/05/2023

MKT 62404 - BRAND CORPORATE IDENTITY


MIB :



TASK 2A : RESEARCH & ANALYSIS
From week 2 onwards, we are required to research for a total of 28 logos we see in our daily lives. It is quite often we sees a logo, it is everywhere around us, so this task took me quite fast to gather 28 logos. But doing the research of the logo took some time to let me understand and learn about which category of the logo belongs to.


Figure 1 - 28 logos

TASK 2B : LOGO
PROGRESS : 19/04/2023
This week, we had to sketch our ideas in A4 paper with at least 30 logos. 

Figure 2.1 - sketch 1


PROGRESS : 26/04/2023
This week, we had to bring forward our idea A4 paper with at least another 30 logos. 

Figure 2.2 - sketch 2

PROGRESS : 03/05/2023
We need to digitalise our ideas in black and white
Figure 3.1 - digital sketch 1

Figure 3.2 - digital sketch 2


Figure 3.3 - digital sketch pdf



PROGRESS : 10/05/2023
Logo with colours and text experiment

Figure 4.1 - logo attempt 

Figure 4.2 - logo attempt drive folder

Figure 4.3 - logo attempt progress

 
Figure 4.4 - Final logo submission

Figure 4.5 - Final gif submission


WEEK 6 | PROGRESS | 12/05/2023
As I was not satisfied with my submission logo, I planned to further explore more:

Figure 5.5 - Further exploration

FINAL LOGO - 



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