Packaging & Merchandising Design - Final Project

NAME: SARAH CHEONG YINSHI

I.D: 0354962

COURSE: BDCM

WEEK 10 - WEEK 14

08/062023 - 13/07/2023

MER 60104 - Packaging & Merchandising Design

MIB :

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Before constructing the merchandise, we need to list out 5 march that we want to do, my first 5 ideas :

1. Paper bag

2. String bag

3. Note Book

4. Sticker

5. T-shirt

Draft Document:

Figure 1.1 - Merchandise Draft, PDF

I also tried the mockups to see how it will look:

Figure 1.2 - String bag

Figure 1.3 - Note Book

Figure 1.4 - Paper bag

Figure 1.5 - T-shirt orang

Figure 1.6 - T-shirt white

Figure 1.7 - Stickers

After tutorial session with Mr Shamsul, he suggested me to come up with few different merchandise that can relate to the product, so we agreed on the new 5 merchandise which is:

1. T-shirt

2. String Bag

3. Bowl

4. Cutlery 

5. Apron

Progress: 

I created the vector that will be used as a supporting graphic for the merchandise 

Figure 1.8 - Jacked-Up Background

Figure 1.9 - Cheese

Figure 1.10 - Wording

Figure 1.11 - Kawan Food logo, Brand

Figure 1.12 - Wedges

Figure 1.13 - Clear background Jacked-Up

Applied into mockup, my first draft :

Figure 2.0 - Apron

Figure 2.1 - String Bag

Figure 2.2 - Bowl

Figure 2.3 - Spatula

Figure 2.4 - Tshirt white

Figure 2.5 - Tshirt green

After feedback from Mr Shamsul, my design for apron and t-shirt does not look consistent, so I will be working to improve on my 2 merchandise.

The improved version for apron and t-shirt:

Figure 2.6 - Apron refined

Figure 2.7 - T-shirt refined

POP Display:

Figure 2.8 - Standee

Figure 2.9 - Pop-up counter

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FINAL SUBMISSION

slide here

Figure 3.0 - Branding & Merchandise, PDF

Figure 3.1 - Final Submission:POP Display

Figure 3.2 - Final Submission: String bag

Figure 3.3 - Final Submission: Bowl

Figure 3.4 - Final Submission: Spatula

Figure 3.4 - Final Submission: Apron

Figure 3.4 - Final Submission: T-shirt